Your Story Unfolds
How to Write a Mesmerizing About Page That Wins Hearts and Customers
Lame about page = Lost sales.
Writing about yourself or your business ranks right up there with people's most unfavorite things to do. You might feel like you're bragging or in an effort to sound "professional," you might resort to mumble-jumble B.S. (That's Business Speak and it doesn't mean a thing.) So you just throw something together and hope it's good enough.
But you're missing out on an opportunity to make a powerful connection with your potential customers. People visit your about page to see if they want to do business with you.
Learn to write an about page that makes a human connection.
In this handy-dandy book you'll learn how to:
- Make your customers instantly think "wow, they really get me.
- Offer a solution to their problems.
- Provide the support why they should hire you.
- Offer a clear call to action.
Anne helps brands tell stories.
I help brands (people, businesses, and startups) find right the words + pictures to tell their stories. I put the heart back into communication so brands can make an emotional connection with their customers.
As The Best D@mn Copywriter, I work directly with businesses as well as ad agencies, design studios, and interactive firms. Over the years I have collaborated with amazing brands, including the San Diego Zoo, Hawaii Visitors Bureau, Bumble Bee Tuna, eBay, and the Del Mar Fair. When I’m not surfing the Internet, I can often be found surfing the juicy waves in San Diego. (I also won a Blue Ribbon for origami at the Del Mar Fair and am a happy folder.)